“We tried for many, many years to get (the Open) here. “LA has always been a place people love to come out and play golf, but we had such a drought for so long without major championships,” Schloessman said. The Riviera Country Club has long coveted an Open, but the USGA has wanted the LACC for decades. Her organization helps events to cut through those barriers, and she thinks Los Angeles was long overdue for this spotlight. Los Angeles can be an intimidating market for event organizers, both for its large population and its big-city red tape and regulations, according to Kathryn Schloessman, the President and CEO of the Los Angeles Sports and Entertainment Commission. “We just hadn’t had the opportunity recently to consider a site like this because of the challenges of where it sits within Los Angeles, and it being kind of landlocked, and (to) think about getting people here, the logistics, all of those things that go into hosting a major event.” “We’ve always been enamored with this golf course, and hold it in the same level of the American golf clubs like Shinnecock Hills, Oakmont Country Club, Pebble Beach and the other iconic venues,” Howe said. Shortly afterward, the LACC secured the 2023 event. The USGA proved the Open could work under similar circumstances when it staged the 2013 event at Merion Golf Club, the compact institution in Philadelphia’s Main Line suburbs. Howe and his team say they have overcome the logistical problems presented by the tight setting, from parking to crowd control to amenities for the Open’s corporate sponsors and regular fans alike. But they do have a second 18, so I’m guessing they’re going to take a lot of that room.

Opens and seeing everything that comes to it. But it’s just logistically, to me, it was the hardest part to understand, especially after playing U.S. “The golf course could host any event you want. “Golf course-wise, yeah, the golf course is very high quality,” Rahm added. Jon Rahm visited the club in Los Angeles around the time the Open date was announced in 2015, and he recalls two immediate thoughts: “How the heck are they going to fit anything around here, and second of all, how are we going to get around the traffic in this place?” The world’s best players and a global audience will see what’s been hiding among Holmby Hills’ mansions to the north and the Century City skyline to the south, just a short walk from Beverly Hills’ Rodeo Drive shopping district. Open in 75 years in Los Angeles, a thriving golf town that finally gets an event worthy of its status. This diamond in the (surprisingly playable) rough has gradually revealed itself to eager eyes in the 21st century, and its gleam will be fully on display when it hosts the 123rd U.S. Yet its two courses were rarely seen by anyone except its wealthy members, who cherished privacy and exclusivity over anything the outside world could provide.

While Los Angeles grew from a warm-weather outpost into a global metropolis, this picturesque golf club sat in one of the city’s most dazzling settings - 325 acres of multibillion-dollar real estate adjoining Beverly Hills, a few miles from the Pacific. LOS ANGELES (AP) - For much of the past century, the Los Angeles Country Club was quite literally a hidden gem.

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